01
Campaign restructuring
Rebuilt account structure so each campaign answered a single question and results could be compared cleanly.
Case studies Apex Amino
Apex Amino
A US-based research peptide brand, its paid acquisition system was rebuilt across campaign structure, ad creative, tracking, and on-site conversion — creating a more scalable growth engine designed to increase revenue while keeping acquisition costs under control.
Client
Apex Amino
Industry
Peptide / research
Services
Paid acquisition, creative strategy, CRO, tracking
Project type
Growth / performance marketing
Real performance data
Straight from the ad account and the store
Period
Amount spent$1,20,000
Website purchases4,567
Cost per purchase$26.27
Impressions4,861,234
Period
Total sales$1,200,000
Net sales$1.2M
Orders5,956
Products sold16,842
The challenge
What was holding Apex Amino back?
Peptide brands operate inside advertising restrictions most categories never encounter. Before the engagement, spend was constrained by problems that compounded: creative that couldn’t reliably stay live, campaigns that resisted scale, and measurement that made it hard to know which spend was actually working.
- 01Paid advertising restrictions in the peptide category — replace with the real description from the live page.
- 02Ad rejections interrupting delivery and slowing testing.
- 03Campaigns that struggled to scale without cost per acquisition rising.
- 04Tracking and attribution gaps making performance hard to read.
- 05Conversion drop-off between paid traffic and completed purchase.
Paid acquisition strategy
Building the system, not just running ads
The account was rebuilt as a repeatable process: structure it so results are readable, test deliberately, then put budget behind what proves itself.
02
Audience testing
Tested audience directions methodically instead of changing several variables at once.
03
Creative testing
Ran creative against creative on a consistent cadence, so winners were identified by data rather than preference.
04
Retargeting
Re-engaged users who had already shown intent, at the stage where they dropped out.
05
Performance monitoring
Watched the metrics that move revenue — ROAS and cost per acquisition — on a working rhythm.
06
Scaling what works
Moved budget toward proven campaigns while protecting acquisition efficiency during scale.
Creative direction
Ad creative built for testing and scale
Seasonal & clearance 3
Sitewide offers 3
Bundle offers 3
Client testimonial
Amino Marketing transformed our peptide advertising. From fixing ad rejections to delivering high-performing campaigns, their team helped us scale with confidence.
What this means for your brand
Acquisition is a system, not a campaign
Launching ads is the easy part. What produced these numbers was the sequence — and the fact that every layer was worked at the same time. That’s the same process we’d run on your account.
Strategy
→ Creative
→ Tracking
→ Optimisation
→ Scale
Ready to grow your brand?
Let’s build a paid acquisition system designed around your goals, audience, creative, and growth targets — starting with where your spend is leaking today.